Conversion

Creating copywriting for your pay-per-click (PPC) ads can be daunting. After trying different copies and strategies for years, I've learned that there are some basic tests that need to be done to make sure that your copy is as effective as…

In a sign of unity that aims to fight for the rights of LGBTQ people, more than 370 international spiritual leaders have signed a declaration calling for a global ban on the controversial conversion therapy.The declaration also asked that…

Revised and updated on October 31, 2020 It's often said that you only have one chance to make a great first impression, and that goes for your company website too. The visual appearance and written copy on your sign up and landing pages…