Watch: Lisa Worth on Making Your Entrepreneurial Goals a Actuality

Lisa Price was lucky enough to have Oprah Winfrey as a mentor – not that Oprah was aware of it. Price, the founder of New York City-based beauty, hair, and bath products brand Carol’s Daughter, says she received years of useful advice and inspiration from the legendary talk show host without ever speaking to her.

Eventually she met Oprah as a guest on her show. Price was featured on an episode about women starting businesses in their home that made more than $ 1 million a year.

“I used to joke and say to people, ‘Well if I go to the Oprah Winfrey Show’ because when it happens it’s great, right? Price said in an Inc. Your Next Move event on January 29th. “And then it happened. And … it gave me the opportunity to make bigger dreams come true early on in my company.”

The gig gave Carol’s daughter a major boost, which Price booted for several years after starting in her kitchen in 1993. In 2004, she began making outside investments and a decade later sold the company to cosmetics giant L’Oreal. Check out the video clips below to hear some of the important lessons she has learned in nearly three decades in business.

To overcome self-doubt:

On the future prospects for black-owned companies:

When deciding to look for investors:

To remind investors who is boss:

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